Modish7 Keratin Shampoo is a protein-enriched hair cleanser formulated with keratin, a natural structural protein found in hair. It helps restore lost protein, smooth damaged cuticles, and improve overall hair strength and shine.
Experts highlight that keratin shampoos temporarily repair, smooth, and strengthen hair, especially for dry, frizzy, chemically treated, or damaged hair.
Unlike chemical keratin treatments, shampoos are safe for regular use and work gradually to improve hair texture.

🆚 DIFFERENCE: AMAZON PROTEIN KERATIN SHAMPOO VS OTHERS
🔹 Amazon Protein Keratin Shampoo (Professional Range)

High concentration of protein + keratin blend

Designed for salon-treated / chemically processed hair

sulphate-free & paraben-free

Focus on deep repair + smoothening + long-lasting results

Works well after treatments like botox, nanoplastia, keratin

👉 Example:

Amazon Protein Keratin Shampoo Professional Sulphate Free · ₹3,998

Amazon Protein Advance Formula Keratin Shampoo · ₹1,359

🔹 Other Regular Keratin Shampoos

Lower keratin concentration

Mainly for basic smoothness & shine

May contain sulphates (in some brands)

More suitable for daily use / normal hair care

Less focused on post-treatment maintenance

👉 Example:

Tresemme Keratin Smooth Shampoo · ₹1,370

OGX Brazilian Keratin Therapy Smooth Shampoo · ₹638

🧪 KEY INGREDIENTS

Common powerful ingredients found in professional keratin shampoos:

Hydrolyzed Keratin – Repairs and strengthens hair structure

Argan Oil – Deep nourishment & shine

Jojoba Oil – Moisturizes scalp and hair

Shea Butter – Softens and reduces dryness

Biotin / Collagen – Improves thickness & elasticity

Mild Cleansers (Sulphate-Free) – Gentle cleansing without damage

👉 Keratin shampoos often include nourishing oils and emollients to hydrate and smooth hair while protecting natural oils.

🧴 HOW TO USE

Wet hair thoroughly

Take a small amount of shampoo

Apply on scalp and lengths

Massage gently for 1–2 minutes

Rinse thoroughly

Repeat if needed

Follow with conditioner or mask

💡 Pro Tip: Use 2–3 times a week for best results (avoid overuse to prevent buildup).

🌟 KEY BENEFITS

✔ Smoothens frizzy and rough hair

✔ Repairs damaged and chemically treated hair

✔ Adds shine and softness

✔ Reduces breakage and split ends

✔ Improves manageability

✔ Helps maintain salon treatments longer

✔ Provides gentle, sulphate-free cleansing

💼 PROFESSIONAL POSITIONING (FOR BROCHURE USE)

Keratin Shampoo is not just a cleanser—it is a repairing system that strengthens hair from within while delivering salon-like smoothness and shine.